Our client GROHE

GROHE is the biggest manufacturer of bathroom and kitchen taps in Europe and the world's leading exporter of bathroom fittings.
As a global brand for sanitary products and systems, GROHE is setting standards in quality, technology and design.
twocream supports GROHE in the whole national and international Internet sector.  We develop apps, various special solutions, create interfaces between different source systems (e.g. SAP) and the list goes on and on.
  • International Websites for 72 countries
  • App-Programming
  • Interface to Source Systems

International Websites

GROHE is represented in 130 countries and more than 70 of them have an own web presence. The difference between the national markets is not only the language. They also differ in their product portfolio and sales structure.

For this reason the challenge for country websites is extensive:
Transfer of content and guidelines from various source systems (e.g. SAP), easy maintenance of texts and images with the help of a Content- Management- System, compliance with the Corporate-Designspecifications, mulitilingualism also for Chinese and Arabic languages.

The surgery was successful and the patient is as fresh as a daisy.

GROHE is able to create new national websites simple and in a short time. Specific trainings for local employees are not necessary. Contents can be constructed and edited easily with the intuitive user guidance of the CMS enxinia®. Editors can use a huge pool of already created websites and functionalites.

Functionalities for the competitive advantage.

Alongside the product presentation and service the GROHE website also offers a huge variety of larger and smaller functions which distinguishes the company from the competition. We selected a few of them.

User-Specific Websites

End users often want to get inspired by the GROHE website whereas business user are interested in information about the product availability, dimensioned drawings, or other products.
The subdivision of the website in end user and business user includes more than just a different design. The contents and the user guidance have to fit to the target group.

Locator

The GROHE Locator does not only show where a customer can view and buy GROHE products. It also shows where the customer can buy exactly the product he is interested in.

Specification Tool

The name of the function sounds more complicated than it is.
The customer lists his preferred products with the help of a personal leaflet. It is possible to edit the product selection as an own project. Which means that the user can easily create an own PDF-Catalog out of the chosen products.